“We partnered with five incredible brands for this initiative to spotlight Black-founded businesses. The product selection was inspired by our LIMES ERG members, along with some discoveries we made at a food conference in June! Collaborating with our partners has given us valuable insight into their own giveback initiatives—like BLK & Bold, which donates 5% of its profits to child-focused nonprofit organizations across the U.S. It’s really inspirational to see and makes us particularly proud of these partnerships.” – Aja Gyimah, Associate Product Manager – HelloFresh, US
Featured products in the HelloFresh Black History Month Founders Bundle.
At HelloFresh, we’re proud to highlight and support Black-Owned and Black-Founded businesses. Everything that you see in our Black History Month Founders Bundle not only represents a delicious culinary product—but an inspiring story of entrepreneurship and community as well.
From Partake, an allergy-friendly brand that partners with organizations to fight food insecurity, to Steeper’s Only tea company, which was inspired by a trip to Kenya, each of these companies has a story that we’re excited to share.
Station 1923
Founded by husband-and-wife team Sam and Christina, Station 1923 makes home cooking easier with their all-in-one rub and seasoning blends. Originally from Inglewood and South LA, the founders were influenced by their grandparents’ soul food recipes from Hattiesburg and New Orleans, as well as global flavors from their neighbors.
Inspired by memories of Sunday dinners, barbecues, and block parties, they created Station 1923 as a tribute to their family’s legacy.
Featured Station 1923 Products
Station 1923 Creole Smoke All-Purpose Seasoning: A love letter to Sam and Christiana’s Louisiana roots and celebration of New Orleans culture, this savory blend combines onion, celery, bell pepper, bay leaf, and a hint of cayenne.
Station 1923 Brown Sugar Smoke All-Purpose Rub: Rich, smoky notes of coffee and brown sugar are balanced with savory aromatics and a touch of citrus in this best-selling rub, perfect for adding depth and flavor to meats, veggies, and more.
Steepers Only
When the founder of Steepers Only, Angelica, learned about the benefits of antioxidants, she tapped into her food science degree and began to create custom tea blends. Each blend is made with superfood ingredients and packed with vitamins.
The company is inspired by her mother, an entrepreneur, who once heard from a minister on a trip to Kenya: “Every time is tea time.”
Featured Steepers Only Product
Steepers Only Chamomile Lavender Tea: A dreamy, blue-hued blend of chamomile, lavender, and butterfly pea flowers known as “slumber party tea.”
BLK & Bold
Lifelong friends Pernell and Rod founded BLK & Bold Specialty Beverages with a shared love for coffee and tea and a commitment to giving back.
Pernell and Rod believe that if children are the future, they should be equipped with resources to manifest their potential. BLK & Bold, whose products include both coffee and tea, pledge 5% of their gross profits to nonprofit organizations nationwide that are dedicated to empowering America’s children in need.
Working alongside their pledge partners, their motto is: “Let your daily ritual be a resource for our youth.”
Featured BLK & Bold Product
BLK and Bold Rise and GRND Ground Coffee: A sweet and creamy medium-roast blend with notes of savory toffee and a hint of lemon.
Pipsnacks
Pipcorn began as a family collaboration between siblings Jeff and Jen Martin, and Jeff’s wife, Teresa. What originally started at a farmers’ market stand in 2012, has now been featured on Shark Tank and named one of Oprah’s Favorite Things three times.
Their cheese balls, twists, fries, crunchies, dippers, and mini popcorn are made from 100% non-GMO ingredients and heirloom corn to provide better taste and superior nutrition, and to support biodiversity through natural pollination.
Featured Pipsnacks Product
PipCorn Mini Cheddar Cheese Balls: Baked with real cheddar cheese, these poppable bites are gluten-free and non-GMO.
PipCorn Cinnamon Twists: Light, airy, and crispy, these cinnamon-sugar twists are created with upcycled heirloom corn flour.
Partake Foods
Founded in 2016 by Denise Woodard after her daughter was diagnosed with multiple food allergies, Partake Foods is on a mission to create allergy-friendly foods. Their products are certified gluten-free, non-GMO, vegan, and free of the top 9 allergens—wheat, tree nuts, peanuts, milk, eggs, soy, fish, sesame, and shellfish.
Partake partners with organizations like No Kid Hungry to help food insecure families. Denise is also passionate about raising awareness of Black and female entrepreneurship and increasing opportunities for underrepresented people. She’s the founder of Black Futures in Food & Beverage, an annual fellowship program that mentors HBCU students and helps them secure internships and jobs in the industry.
Featured Partake Foods Products
Partake Vanilla Wafers Minis: A better-for-you take on a classic treat, these wafers are made without the top 9 allergens.
Partake Classic Grahams Minis: Perfect for s’mores and pie crusts, these graham crackers are gluten-free, vegan, non-GMO, and top 9 allergen-free.
At HelloFresh, we’re honored to share these five incredible brands with our community. From their products to their impact, each of these Black-founded businesses is making a difference in their communities and in the world.
Order your Black Founders Bundle from our marketplace today and join us in celebrating Black History Month.
